gotten a bunch of e-mails from readers of Everyone In
Silico with a link to a news story that was stranger
than fiction. Here's a few.
was the dream of many a dead dot-com: build a virtual
universe where people can socialize without the confusion
of chat rooms or the awkwardness and emotional investment
of physical face-to-face encounters. Backed by serious
venture capital and sophisticated software, There Inc.
is hoping to offer just that, and is betting that people
will be happy to pull out their credit cards to buy
virtual clothes, good looks -- even a trusted canine
full story | Submitted by Roy Janik
pop group is named after a confectionery brand, Starburst,
and their song, No.28 on the singles chart, sounds very
much like an advertising jingle, complete with a "Get
your juices going" tagline. The song's lyrics were
written by copywriters and the video, in which the group's
identity is hidden, was created by television commercial
producers. The lyrics are built around the flavours:
peach, apple, cherry, melon, strawberry and banana."
full story | Submitted by Ivan Lerner
"Also known as whole brain emulation, mind uploading
refers to the transfer of consciousness, identity and
personality from a biological brain to a more powerful
computer. While not achievable today, mind uploading
is increasingly gaining attention for its philosophical,
scientific, technical and social challenges and implications.
Many believe that mind uploading will allow humans to
radically extend their capabilities but in the process
radically change what it means to be human."
full story | Submitted by Carma Livingstone
the soon-to-be blockbuster The Sims Online, players
could find it difficult to avoid getting their fingers
soiled on virtual McDonald's hamburgers. A deal struck
between Sims publisher Electronic Arts and the fastfood
mega-corporation allows Sims players to open up their
own McDonald's kiosk and improve their game stats by
consuming McD's greasy goodies."
full story | Submitted by Ian Koss
a hospital in Atlanta... they're paying people to lie
inside MRI machines and look at pictures of products
while the machine snaps images of their brains. The
process has been dubbed neuromarketing."
full story | Submitted by Zachary Taylor
like personal Web sites, also known as blogs—is
often touted as a shining example of untainted expression.
But marketers at Dr Pepper see the movement as the perfect
launch point for a 'grass roots' campaign for a new
“milk-based product with an attitude,' Raging
Submitted by Roy Janik
a good one? I don't read the news, so I probably haven't
seen it. Send